Leading Social Media Marketing, Digital PR Expert and Award Winning CEO to Give Free Trade Show Marketing Webinar

Dallas, TX (PRWEB) November 11, 2011

The Trade Group, the award-winning provider of trade show exhibits, digital graphics, creative design services, retail displays and environmental structures for events, will host a free webinar, Making Sense of Todays Digital PR for Trade Shows: Trends, Techniques, and Case Studies at 1:00 PM on Wednesday, November 16, 2011. This exclusive event will discuss the importance of social media marketing tools, the latest trends in social media, and how to create online buzz before an event.

Marketing your presence at trade shows and events now requires a solid understanding of social media marketing and digital PR. Event Marketers must have a firm grasp on the digital tools that will increase the number of qualified visitors to the booth -- resulting in increased ROI.

This webinar will go beyond the big three -- Facebook, LinkedIn and Twitter, says Kabani. We are going to tackle QR codes, pitching bloggers, social media ad campaigns, event specific promotional websites, YouTube, and much more. What happens before and after the event is just as important as what happens during show hours and by harnessing the power of social media, you're sure to be remembered long after the show has closed.

Shama Kabani is the Award-winning CEO of The Marketing Zen Group, a global digital marketing firm. She's also the host of the CW 33s Tech Zen with Shama and Socially Sound segments, an international speaker, and a best-selling author. Her first book, The Zen of Social Media Marketing, was released in April 2010, and was an instant hit. Business Week honored Shama in 2009 as one of the Top 25 Entrepreneurs Under 25 in North America, and in 2010, Shama won the prestigious Technology Titan Emerging Company CEO award from the Metroplex Technology Business Council.

The Trade Group offers services that ensure the success of any trade show event, from educational seminars to strategic marketing services that drive traffic to your exhibit, to providing a free webinar from one of the top leaders in digital marketing.

For 25 years, The Trade Group has provided over 40,000 superior trade show exhibits to more than 15,000 exhibit managers around the world. Its reputation is built on dedication to customer service, passion for creativity and innovation in the event services industry. To learn more about The Trade Group, contact us today.

The Marketing Zen Group is an award winning online marketing firm that excels at helping companies, non-profits, and government agencies of all sizes leverage the internet. Web marketing services include website design & development, social media marketing, digital PR, and search engine optimization. They specialize in providing turn-key web marketing and PR services which result in greater leads and visibility for their clients. For more information about The Marketing Zen Group contact us today.

Learn more and register for this free webinar today!

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Digital Advertising Innovator EDO Interactive Names Rishad Tobaccowala, Bob Thacker and Kim McKesson as Strategic Advisors

Chicago, Illinois (PRWEB) October 17, 2011

EDO Interactive (http://edointeractive.com), a leader in digital advertising solutions leveraging everyday payment networks to connect brands with consumers, has named marketing innovators Rishad Tobaccowala, Bob Thacker and Kim McKesson to its newly created advisory board.

EDOs Prewards

Dealmingle.com - Extreme Couponing Goes Digital: Deals, Online Coupons, Promo Codes and plans to launch a Daily Deal Portal in 2012.

(PRWEB) November 22, 2011

Dealmingle.com, a new player in the online extreme couponing game, has launched! Besides already featuring many coupons, they've created a very well organized, large database of Black Friday Ads. Dealmingle.com continues to upload new ads daily and currently has Black Friday ads from leading retailers like Lowes, Best Buy, Amazon.com, Target, Wal-Mart and about 70 more.

Dealmingle.com is planning on launching a Daily Deals portal in 2012 that promises to nothing you've seen before. Before the launch, Dealmingle.com will give away a lot of DealMingle Bucks, which will be used just like cash to many lucky Facebook Fans.

Ultimately, Dealmingle.com hopes to be the website people go to when they start shopping online. Two seconds searching for a deal could save the average online shopper a lot of money.

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Epicure Digital Menu Boards with Nutritional Labeling Featured at the Southwest Foodservice Expo in Texas

Dallas, TX (PRWEB) June 24, 2011

Epicure Digital, a leader in digital menu boards, presents the Epicure Digital Menu System with special emphasis on nutritional labeling at the Texas Restaurant Association Southwest Foodservice Expo, Dallas Convention Center, Dallas, Texas, June 26-28, 2011, Booth #611 with Brad Waller & Associates

Epicure Digital custom designs highly graphical digital menu board systems to solve your complex menu and point-of-sale marketing issues.

Epicure Digital specializes in developing nutritional menu labeling systems to educate and inform customers to make healthier meal choices. These nutritional labels display as nutritional data, nutritional scoring, and icons representing food groups, healthy choices, allergens, vegan, vegetarian, local and organic, whichever and whenever are applicable.

Epicure Digital menu boards help customers become aware of their choices, helping them make the right decision to achieve a balanced life by eating well. These systems provide tools to increase efficiency, revenues and profitability.

Restaurants have an amazing opportunity to help customers identify menu items that meet their dining needs, according to Kim Blum, MS, RD, at KB Nutrition Consulting in Dallas, TX. Whether it is a food allergy, a medical condition, or any other dietary preference necessitating a menu accommodation, it is important for customers to know which menu items meet specific health guidelines contain allergens. Many restaurants are now identifying gluten free recipes in addition to making other health claims such as low fat, low carb, or heart healthy.

There is a need for restaurants to operate in accordance with current trends. According to the Nielsen Co., 76% of adults said they are trying to eat healthier now at restaurants than they did two years ago (National Restaurant Association Top Ten Facts in 2011). So, this is the perfect opportunity for restaurants to accommodate customer preferences by highlighting foods on their menu boards that meet certain caloric and nutritional guidelines.

Kim Blum is the owner of KB Nutrition Consulting in Dallas, TX. KB Nutrition is dedicated to working with restaurants to provide the nutrition information for their recipes, identify allergens and work to modify recipes to meet certain health guidelines.

Epicure Digital Systems is a digital menu board company uniquely integrating its expertise in software technology and food service operations and marketing to create digital signage products and services for the food service industry. Its core product is the Epicure Digital Menu System. Its core services are menu engineering, nutritional menu labeling, and content creation.

The Epicure Digital Menu System lets operators control LCD menu boards and signage in any number of locations, easily and quickly, online, with customized configurable web templates using Epicure Digital LiveMenu and LiveText user interfaces. Operators can change prices and menus, schedule menus and promotions by day part and menu cycle, and display other information such as nutritional labeling and data, videos, photos, and live feeds from the Internet. Clients operate more efficiently and engage customers in powerful new ways.

Epicure Digital engineers and designs customized digital menu boards for each client that solve their complex menu engineering and point-of-sale marketing issues with multi-screen and multi-station digital menus, signage and greeter board systems.

In new construction, remodeling and renovation projects, Epicure Digital works closely with food service consultants and clients to determine the best digital menu system strategy and participates in the management of the projects from concept phase to full implementation.

Epicure Digitals clients include colleges and universities, hospitals, K-12 Schools, independent and chain restaurants, contract food service companies, business & industry, and cinemas and casinos among others.

The companys website (http://www.epicuredigital.com) has an extensive portfolio of its clients multi screen and multi station digital menu board projects.

Come and see the Epicure Digital Menu System at the following shows:

The School Nutrition Association (SNA) National Conference, Gaylord Opryland Convention Center, Nashville, TN, July 14-15, 2011, Booth #2330.

The National Association of College and University Food Services (NACUFS) National Conference, Gaylord Texan Resort & Convention Center, Grapevine, TX, July 14-15, 2011, Booth #115.

The National Association of College Auxiliary Services (NACAS) National Conference, Rosen Shingle Creek Resort & Club, Orlando, Florida, October 25-26, 2011, Booth # 228

CSNA California School Nutrition Association Annual Conference, Sacramento Convention Center, Sacramento, California, November 11-12, 2011, Booth #723

For more information, contact:

Tommy Orpaz, 310-652-8246

torpaz(at)epicuredigital(dot)com

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Pixafy Joins Radical Company, Will Lead All Operations in the US and Europe for the Global Digital Group

New York, NY and London, UK (PRWEB) October 03, 2011

Pixafy, the New York based technology company, has joined Radical Company, the global digital group known for their d-commerce expertise, as its exclusive technology provider in the US and Europe, the two organizations announced today. The companies have also been named Magento Enterprise Partners and will present their innovative work in Magento at the upcoming conference in London on October 26.

"We are thrilled to welcome Pixafy to the Radical family, helping us in our mission to inspire and transform the way organizations and brands engage across platforms and grow. Pixafy translates great ideas into beautiful technology featuring brilliant execution -- and will play a key role in Radical's global expansion in the coming months and beyond," said Ian Wilding, CEO of Radical Company.

Radical Company, which launched last year under the leadership of Chairman Graham Thomas, the ex-Deputy Chairman of Saatchi & Saatchi, and CEO Ian Wilding, the former Managing Director at System Minds Studio, is growing rapidly as it opens offices in United States, Europe and expands across Asia and the Middle East.

This is a huge moment for us. Pixafys motto is you think it, we build it and we are excited to join Radical in their mission to build excellent, functional and effective technologies that help businesses grow in substantial ways, said Uri Foox, President and Founder of Pixafy and newly appointed President of Radical USA. We are also very proud to be named Magento Enterprise Partners. Simply put, Magento is the future and we are eagerly looking forward to presenting our new work at the upcoming Conference in London.

About Radical Company

Radical is just that: a global group that inspires and transforms the way organisations and brands engage, communicate and sell across all digital platforms. Radical works both at the enterprise and brand level to deliver extraordinary user experiences whether it be on a d-commerce platform, an intranet, a global enterprise platform or a mobile app (and everything in-between).

As a group of companies and people Radical has vast experience but a simple belief: the more that digital interactions reflect the needs and values of people as individuals, the more successful they will be at delivering business goals and building reputations and profit. http://www.radicalcompany.com

About Pixafy

Pixafy provides the technology clients need to meet their business goals. Based in New York City, Pixafy is a team of expert developers with deep experience developing world-class websites and applications, leveraging the latest technologies, content management solutions, open source platforms and web standards to solve any challenge. http://www.pixafy.com

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Individuals with Print Disabilities Gain New Opportunities to Read Bookshare Digital Books Using Mobile Speak Phone Technologies

Palo Alto, CA (PRWEB) July 6, 2009

Individuals with print disabilities can now choose new, low-cost mobile technologies to read more than 50,000 digital books and periodicals thanks to a partnership between Bookshare, the world's largest online library of accessible books for people with print disabilities, and Code Factory, Barcelona Spain; a leading global provider of screen readers, screen magnifiers, and Braille interfaces for a wide range of mainstream mobile devices.

The Mobile Speak screen readers for mobile phones developed by Code Factory use synthesized speech to read aloud information displayed on the mobile phone screens including ebooks stored on their phones. Using this technology, Bookshare members who are blind or have visual impairments will have new alternatives and features like navigation, bookmarking and text search, to access digital books for work, study or reading pleasure.

"For years, individuals with print disabilities have needed the ability to read books on a readily-available, low-cost, portable device such as the mobile phone," said Jim Fruchterman, CEO of Benetech, the nonprofit organization which operates Bookshare. "We envision students with visual impairments or learning disabilities on the bus reading textbooks and other assignments with their phones; in rural areas or homes without computers, individuals can download digital books at school or a community center with computer access and read the content anywhere using their mobile phone. Mobile phone technologies will bring Bookshare books to people and students who previously lacked a portable technology solution to read digital books, magazines and newspapers on the go."

To read Bookshare books, users of Mobile Speak can download books and periodicals from the Bookshare website (http://www.bookshare.org) to their PC and transfer them to their mobile phones or PDAs. Code Factory provides accessible solutions for Symbian phones as well as Windows Mobile Smartphones and Pocket PCs.

If users have a Symbian phone (e.g. Nokia phone) they can install the Mobile DAISY Player application in addition to the Mobile Speak screen reader application. Mobile DAISY Player is a book reader which will allow users with sight and visual impairments to read Bookshare files in DAISY (Digital Accessible Information System) format. Mobile DAISY Player is the first and only mobile phone DAISY application to support both DAISY 2.02 and DAISY 3.0 (NISO) book formats. Users can adjust the speed of reading without changing the pitch, set bookmarks to favorite places in the contents screen, navigate by character, word, sentence or paragraph, and configure font sizes and screen colors.

Individuals with a Windows Mobile device can also read Bookshare books in BRF (Braille Ready Format) through the built-in Braille reader implemented in Mobile Speak Smartphone and Mobile Speak Pocket. The Braille reader application will read Bookshare BRF files in English through users' active speech synthesizer whether or not a Braille display is connected. Users having a refreshable Braille display can read Bookshare books in Braille which is particularly useful for deaf-blind users.

Bookshare member Larry L. Lewis, Jr., President and Founder of Flying Blind, LLC, uses the Mobile Speak application to read Bookshare books on the go. "My Mobile Speak-equipped Smartphone is convenient and allows me to accomplish more tasks while carrying fewer devices," said Lewis. "Code Factory's BRF reader allows me the flexibility to read Bookshare books with a wireless Braille display or to simply listen to the text while it is read by Mobile Speak."

"Bookshare and Code Factory share a vision to provide individuals with disabilities around the globe with greater access to a vast collection of digital books and information," said Eduard Sanchez, CEO of Code Factory. "We value this introduction from Bookshare, a social enterprise, to identify the latest mobile technologies as a solution that will raise the level of access for these individuals."

Product Information Links:

Bookshare Membership - Code Factory Promotion Code

Bookshare offers memberships to individuals in the U.S. and around the world for a nominal fee. The library has tens of thousands of books including fiction, non-fiction, textbooks, educational reading, newspapers and magazines, plus two free software applications that read digital content. To learn more visit http://www.bookshare.org/signUpType.

Applicants, other than U.S. students who qualify for free memberships, will receive a $ 25 waiver on a set up fee. To receive this waiver, you must: 1) enter promo code: Codefactory in your registration form and 2) send an email to membership@bookshare.org to request the waiver. http://www.bookshare.org/signUpType?promoCode=Codefactory)

Mobile Speak Pricing and Distribution Information

Code Factory's accessible solutions are available in the U.S. through several distributors, including AT&T. The price for Mobile Speak starts at $ 89 for AT&T customers. For more information about the AT&T and Code Factory partnership visit http://www.wireless.att.com/learn/articles-resources/disability-resources/mobile-speak-magnifier.jsp.

To find the closest distributor visit http://codefactory.es/en/purchase.asp?id=54

To download Mobile Speak screen readers, visit http://www.codefactory.es/en/downloads.asp?id=44.

To learn how to get a trial, visit http://www.codefactory.es/en/purchase.asp?id=285.

Mobile DAISY Player Information

To download Mobile DAISY Player for a free trial for 30 days, visit http://codefactory.es/en/downloads.asp?id=43#version_2_57

To buy Mobile DAISY Player, contact the following distributors or look for other Code Factory distributors at http://codefactory.es/en/purchase.asp?id=54: